JOE HOLDER

Joe Holder is one of the most influential voices in fitness and wellness, known for his practical, no-BS approach to health. As a Nike Master Trainer and performance coach, he helps both elite athletes and everyday individuals optimize their training and nutrition. Joe is also a Masterclass instructor, teaching fitness, nutrition, and wellness fundamentals, and the founder of the Ocho System, a methodology that blends movement, mindfulness, and nutrition created during his time at the University of Pennsylvania.

As a GQ wellness columnist, he shares science-backed tips on food, exercise, and recovery, and has been featured in Men’s Health, Vogue, The New York Times, and more. 

His work has expanded heavily into the fashion industry and sector as he has worked with prominent individuals within the space, not just calling many of the top individuals in the space his clients, but also working with brands such as Thom Browne, Nike, and more to bring their ideas to life.